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In our complex ‘information age’, the need for effective communication has never been greater. Communicating information and ideas, through insightful and compelling words and images, is the primary focus of the Advertising, Graphic Design and Illustration programs.
Our faculty consists of many of Canada's foremost working professionals from these fields, bringing to the classroom, knowledge of current industry standards and directions, as well as a passion for design. A structured curriculum ensures the development of skills to support design studio work, where precise and astute strategies, innovative concepts and captivating visuals are realized.
Proficiency in English comprehension and communication is critical in all areas of study in the communications disciplines. Students with less than adequate skills in this area are encouraged to supplement their program with assistance offered through the Writing & Learning Centre.
Please refer to the Introduction of New Curriculum.
The Illustration program provides students with the knowledge and skills required to create effective and artful images that function as a complement to the written word. Newspapers, books, magazines, corporate reports, print ads, billboards, posters, CD’s, packaging, merchandise, websites and emerging interactive design represent some of the many venues that employ illustration.
Based on strong draftsmanship, conceptual skills and deeply held personal convictions, students develop an individual artistic voice, working in a variety of media and techniques, both traditional and digital.
Working closely with a faculty composed of practicing illustrators, and with visiting professionals, students complete assignments that cover a wide range of illustrative applications and acquire the necessary principles of business and entrepreneurship. In their fourth year, students develop a focused thesis project, reflecting their personal interests and values.
Please refer to the Faculty of Design's Degree/Diploma Requirements for information regarding degree and diploma requirements for Design program students.
All Faculty of Design programs are developed as semester groupings of related courses. In order to be best prepared to meet course expectations, students are normally required to complete all core courses in one semester before carrying on to courses in the next semester.
Students must achieve a minimum grade of 60% in their core studio course each semester (tagged with “†”) to advance to the following semester’s core studio.
A minimum overall average of 65% must be achieved at the end of fourth-year in all designated courses (tagged with “∆”) of the student’s major/program.
| COURSE CODE | COURSE NAME | CREDIT |
| 200 LEVEL: FALL SEMESTER | ||
| SCTM 2B02 | Human Form and Function: Introduction to Anatomy (LST) (if not taken at this time, due to limited space, this course must be completed prior to graduation) | |
| or | one Liberal Studies course | 0.5 |
| GDES 2B03 | Think Tank 1: Awareness (SEM) | 0.5 |
| ILLU 2K01 | Illustration 1 †∆ | 0.75 |
| ILLU 2B08 | Illustrative Drawing | 0.5 |
| ILLU 2A04 | Graphic Design for Illustrators (includes digital workshop) | 0.25 |
| 200 LEVEL: WINTER SEMESTER | ||
| One Liberal Studies course | 0.5 | |
| VISC 2B39 | Graphic Design History in the 20th Century (LST) | 0.5 |
| ILLU 2K02 | Illustration 2 †∆ | 0.75 |
| ILLU 2A02 | Media Studio 1 | 0.25 |
| ILLU 2B09 | Illustrative Drawing and Painting 1 (includes drawing and painting workshop) |
0.5 |
| 300 LEVEL: FALL SEMESTER | ||
| VISC 3B21 | Illustration and the Rise of Popular Culture (LST) | 0.5 |
| ILLU 3K01 | Illustration 3 †∆ | 0.75 |
| ILLU 3A01 | Media Studio 2 (includes digital workshop) | 0.25 |
| ILLU 3B09 | Illustrative Drawing and Painting 2 | 0.5 |
| Choose one expansion studio: | ||
| GDES 3B10 | Art of Presentation | |
| or | ||
| GDES 3B55 | "Catalyst" Think Tank (SEM) | |
| or | ||
| MAAD 3B30 | Ceramics: Approaches to Applied Imagery | |
| or | ||
| GDES 3B02 | Editorial & Publication Design 1 | |
| or | ||
| GDES 3B22 | Editorial & Publication Design 2 | |
| or | ||
| GDES 3B40 | Exploration, Insight and Foresight in Design (SEM) | |
| or | ||
| GDES 3B46 | Explorations in Architectural Glass | |
| or | ||
| GDES 3B06 | Guerrilla Entrepreneurism | |
| or | ||
| GDES 3B47 | Habitat Housing Studio | |
| or | ||
| GDES 3B48 | Illustrative Activism | |
| or | ||
| GDES 3B07 | Interactive Communication: Smart Screens (includes digital workshop) |
|
| or | ||
| GDES 3B34 | Jewellery Design 1: An Introduction | |
| or | ||
| GDES 3B11 | Motion Graphics 1 | |
| or | ||
| GDES 3B32 | Motion Graphics 2 | |
| or | ||
| GDES 3B04 | Packaging Design 1 | |
| or | ||
| GDES 3B41 | Play Behaviour and Game Design 1 | |
| or | ||
| GDES 3B05 | Sequential Narrative 1 | |
| or | ||
| GDES 3B29 | Sequential Narrative 2 | |
| or | ||
| GDES 3B09 | Strategic Brand Development 1 | |
| or | ||
| GDES 3B42 | Strategic Brand Development 2 | |
| or | ||
| INTR 3B01 | Virtual Communities | |
| or | ||
| Year two core studio in another Design program (0.75 cr) (subject to approval - contact Design Office) |
||
| or | ||
| relevant course in Faculty of Art (subject to approval - contact Design Office) Maximum 1.0 Art credit will be counted toward graduating. |
0.5 | |
| 300 LEVEL: WINTER SEMESTER | ||
| One Liberal Studies course | 0.5 | |
| ILLU 3K02 | Illustration 4 †∆ | 0.75 |
| ILLU 3A02 | Media Studio 3 | 0.25 |
| ILLU 3B10 |
Illustrative Drawing and Painting 3 (includes drawing and painting workshop) |
0.5 |
| Choose one expansion studio: | ||
| GDES 3B10 | Art of Presentation | |
| or | ||
| GDES 3B02 | Editorial & Publication Design 1 | |
| or | ||
| GDES 3B22 | Editorial & Publication Design 2 | |
| or | ||
| GDES 3B06 | Guerrilla Entrepreneurism | |
| or | ||
| GDES 3B48 | Illustrative Activism | |
| or | ||
| GDES 3B07 | Interactive Communication: Smart Screens (includes digital workshop) |
|
| or | ||
| GDES 3B27 | Interactive Communication: Clever Devices (includes digital workshop) |
|
| or | ||
| GDES 3B53 | Interactive Communication: Beyond the Screen (includes digital workshop) |
|
| or | ||
| GDES 3B43 | Jewellery Design: Architectural Hardware | |
| or | ||
| GDES 3B50 | Jewellery Design 2: Alternative Materials | |
| or | ||
| GDES 3B11 | Motion Graphics 1 | |
| or | ||
| GDES 3B32 | Motion Graphics 2 | |
| or | ||
| GDES 3B04 | Packaging Design 1 | |
| or | ||
| GDES 3B31 | Packaging Design 2 | |
| or | ||
| GDES 3B05 | Sequential Narrative 1 | |
| or | ||
| GDES 3B29 | Sequential Narrative 2 | |
| or | ||
| GDES 3B09 | Strategic Brand Development 1 | |
| or | ||
| GDES 3B42 | Strategic Brand Development 2 | |
| or | ||
| GDES 3B54 | Think Tank 2: Consideration (SEM) | |
| or | ||
| INTR 3B02 | Bright Lights/Big City | |
| or | ||
| Year two core studio in another Design program (0.75 cr) (subject to approval - contact Design Office) |
||
| or | ||
| relevant course in Faculty of Art (subject to approval - contact Design Office) Maximum 1.0 Art credit will be counted toward graduating. |
0.5 | |
| 400 LEVEL: FALL SEMESTER | ||
| One Liberal Studies course | 0.5 | |
| ILLU 4K01 | Illustration 5: Thesis † | 0.75 |
| ILLU 4A01 | Business Practice (SEM) | 0.25 |
| ILLU 4B10 | Illustrative Drawing and Painting 4 (includes drawing and painting workshop) |
0.5 |
| Choose one expansion studio: | ||
| GDES 3B10 | Art of Presentation | |
| or | ||
| GDES 3B55 | "Catalyst" Think Tank (SEM) | |
| or | ||
| MAAD 3B30 | Ceramics: Approaches to Applied Imagery | |
| or | ||
| GDES 3B02 | Editorial & Publication Design 1 | |
| or | ||
| GDES 3B22 | Editorial & Publication Design 2 | |
| or | ||
| GDES 4B02 | Editorial & Publication Design 3 | |
| or | ||
| GDES 3B40 | Exploration, Insight and Foresight in Design (SEM) | |
| or | ||
| GDES 3B46 | Explorations in Architectural Glass | |
| or | ||
| GDES 3B06 | Guerrilla Entrepreneurism | |
| or | ||
| GDES 3B47 | Habitat Housing Studio | |
| or | ||
| GDES 3B48 | Illustrative Activism | |
| or | ||
| GDES 3B07 | Interactive Communication: Smart Screens (includes digital workshop) |
|
| or | ||
| GDES 4B03 | Internship | |
| or | ||
| GDES 3B34 | Jewellery Design 1: An Introduction | |
| or | ||
| GDES 3B11 | Motion Graphics 1 | |
| or | ||
| GDES 3B32 | Motion Graphics 2 | |
| or | ||
| GDES 4B04 | New Directions in Pictorial Design | |
| or | ||
| GDES 3B04 | Packaging Design 1 | |
| or | ||
| GDES 3B41 | Play Behaviour and Game Design 1 | |
| or | ||
| GDES 3B05 | Sequential Narrative 1 | |
| or | ||
| GDES 3B29 | Sequential Narrative 2 | |
| or | ||
| GDES 3B09 | Strategic Brand Development 1 | |
| or | ||
| GDES 3B42 | Strategic Brand Development 2 | |
| or | ||
| GDES 4B08 | Think Tank 3: Action (SEM) | |
| or | ||
| INTR 3B01 | Virtual Communities | |
| or | ||
| Year two core studio in another Design program (0.75 cr) (subject to approval - contact Design Office) |
||
| or | ||
| relevant course in Faculty of Art (subject to approval - contact Design Office) Maximum 1.0 Art credit will be counted toward graduating. |
0.5 | |
| 400 LEVEL: WINTER SEMESTER | ||
| One Liberal Studies course | 0.5 | |
| ILLU 4K02 | Illustration 6: Thesis † | 0.75 |
| ILLU 4A03 | Media Studio 4 (includes digital workshop) | 0.25 |
| ILLU 4B09 | Illustrative Drawing and Painting 5 | 0.5 |
| Choose one expansion studio: | ||
| GDES 3B10 | Art of Presentation | |
| or | ||
| GDES 3B02 | Editorial & Publication Design 1 | |
| or | ||
| GDES 3B22 | Editorial & Publication Design 2 | |
| or | ||
| GDES 4B02 | Editorial & Publication Design 3 | |
| or | ||
| GDES 3B06 | Guerrilla Entrepreneurism | |
| or | ||
| GDES 3B48 | Illustrative Activism | |
| or | ||
| GDES 3B07 | Interactive Communication: Smart Screens (includes digital workshop) |
|
| or | ||
| GDES 3B27 | Interactive Communication: Clever Devices (includes digital workshop) |
|
| or | ||
| GDES 3B53 | Interactive Communication: Beyond the Screen (includes digital workshop) |
|
| or | ||
| GDES 3B43 | Jewellery Design: Architectural Hardware | |
| or | ||
| GDES 3B50 | Jewellery Design 2: Alternative Materials | |
| or | ||
| GDES 3B11 | Motion Graphics 1 | |
| or | ||
| GDES 3B32 | Motion Graphics 2 | |
| or | ||
| GDES 4B04 | New Directions in Pictorial Design | |
| or | ||
| GDES 3B04 | Packaging Design 1 | |
| or | ||
| GDES 3B31 | Packaging Design 2 | |
| or | ||
| GDES 3B05 | Sequential Narrative 1 | |
| or | ||
| GDES 3B29 | Sequential Narrative 2 | |
| or | ||
| GDES 3B09 | Strategic Brand Development 1 | |
| or | ||
| GDES 3B42 | Strategic Brand Development 2 | |
| or | ||
| GDES 3B54 | Think Tank 2: Consideration (SEM) | |
| or | ||
| GDES 3A01 | Think Tank/Convergence (SEM) (.25 credit) (see course description re: difference in credit value) |
|
| or | ||
| INTR 3B02 | Bright Lights/Big City | |
| or | ||
| Year two core studio in another Design program (0.75 cr) (subject to approval - contact Design Office) |
||
| or | ||
| relevant course in Faculty of Art (subject to approval - contact Design Office) Maximum 1.0 Art credit will be counted toward graduating. |
0.5 | |
| Recommended Liberal Studies Courses (subject to being offered): | ||
| ENGL 2B01 | Creative Writing I | |
| HUMN 2B01 | Aesthetics | |
| HUMN 2B16 | Twentieth Century Ideas | |
| HUMN 3B01 | Reading Popular Culture | |
| HUMN 3B08 | Ethics, Advertising and Design | |
| SCTM 2B02 | Human Form and Function: Introduction to Anatomy | |
| SOSC 2B02/ VISC 2B40 |
Media, Messages and the Cultural Landscape: Introduction to Communication Studies | |
| SOSC 2B04/ VISC 2B41 |
Social Science Methods for Designers and Artists | |
| SOSC 3B02 | Material Culture and Consumer Society | |
| SOSC 3B05 | Social Psychology and Consumer Behaviour | |
| VISC 2B02 | Reading Images in Art | |
| VISC 2B07 | History of Modern Art | |
| VISC 2B33 | Art of Europe: Greek to Gothic | |
| VISC 2B35 | Art of Europe: Renaissance to Impressionism | |
| VISC 2B36 | History and Evolution of Typography | |
| VISC 2B38 | Design Methodologies: Theories and Concepts | |
| VISC 2B39 | Graphic Design History in the 20th Century | |
| VISC 3B03 | Contemporary Canadian Art | |
| VISC 3B05 | Dada and Surrealism | |
| VISC 3B07 | Art of the Italian Renaissance | |
| VISC 3B08 | Art of Europe: Baroque and Rococo | |
| VISC 3B15 | Studies in Nineteenth Century Art: Goya to Courbet | |
| VISC 3B21 | Illustration and the Rise of Popular Culture | |
| VISC 3B26 | Studies in 19th Century Art: Impressionism and Post-Impressionism | |
| VISC 3B38 | Advertising and the Art of Persuasion | |
| VISC 4B08 | Studies in Contemporary Art: Europe 1960s - 1990s | |
| Also see Liberal Studies Special Topics Courses for 2007/08 | ||
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Last Modified:2/25/2008 10:55:32 AM